Web Site Analytics Webinar For Hospitals

If you missed our webinar today on web site analytics, and why it is important for hospitals to measure what goes on within their web site, you can view the video here. You can also go to our Healthcare Webinar Channel on Blip.tv. One thing we stressed was the importance of measuring what happens on your website, and to be able to communicate...

Web Analytics For Hospitals Webinar

We are presenting a webinar on how to measure success on your hospital’s web site tomorrow and on June 4th. I Am Too Pretty To Do Math: Ideas and best practices that will help your web site become more than a cost center Most hospital web sites are still considered a box that needs to get checked off on the “to do list”. Well it is more...

Using Social Media to Reach Healthcare Audiences

Paul, our CEO, will be in Houston June 20th presenting on social media, and how to use this new phenomenon when communicating with patients and potential patients. I guess this is what happens when you provide too much information on your Facebook profile. Social media—including blogs and interactive websites—is the future of marketing. Other...

And you thought the social web was a fad

One of Cambridge’s finest CEO’s, Paul Griffiths CEO of MedTouch, was mentioned in an article in the Boston Globe this morning. Read what Paul is most likely to do to based on his Facebook profile. When CEO’s Provide...

Five Things IT and Marketing Should Know About Each Other

Click to Play IT and marketing have been known to disagree Who owns the website? Marketing or IT? Through this webinar we will provide insight on how to interact with those guys. Do the people in IT need to learn SWOT? Do the guys in marketing need to get the newest version of Guitar Hero? These, and many more questions will be answered during...