Why Smart, Ticked Off Computer Guys Are Looking to Destroy Your Hospital

Having gone through my venture capital financing hazing in the late nineties, one of the features I’ve noticed about businesses that get funded are those which have a “disruptive” model to them.   VCs enjoy the idea that their investments will not only create value for their own businesses but, in the words of a (very...

Great Example of Cost-Effective Social Media

Kudos to the NY Times for an engaging piece about infertility.  With bright, compelling photos of the women in their homes and an audio accompanyment, it’s remarkable how well the piece works online.  After all, aren’t they a newspaper? This is exactly the kind of content health consumers want to read — real stories, decisions,...

What the free market thinks about patients

I was fascinated by this article about the challenges of healthcare content startups. No so much about why such companies exist, but in hearing about how the general market views “patients” and “consumers” and what implications that has for healthcare institutions. After an afternoon discussing the challenges of...

A new reality show: America’s Next Top Surgeon?

My wife and I have been watching the latest wave of reality TV shows — Oprah’s Big Give, etc. — and I thought, with all the new rankings of hospitals and physicians out there, perhaps we could combine the two. I title it “America’s Next Top Surgeon” and it would go something like this. We pick 10 nationally...

McKinsey Quarterly – Hospital Patients Want Convenience and Amenities Not Gamma Knives

From our sister blog, adamcontent.com, is this post about what consumers actually want.  (Hint: It’s not 64-ct...