Posted on 04 June 2012. Tags: Google, Google Places, social media
Mention Google Places to a hospital web department and the reactions you get are generally not the warm and fuzzy kind. So when Google launched Google+ Business Pages last summer, we hoped this would bring a unified front for businesses. More editorial flexibility and the additional of social features to business listings seemed like a [...]
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Posted in Google, Hospital brand, hospital PR, Marketing, Services We Offer, social media, websites
Posted on 16 March 2011. Tags: cms, search engine marketing
At MedTouch we work with a lot of hospitals and we have seen our fair share of Content Management Systems (CMS). While all have their idiosyncrasies, Google’s algorithm requires a standard checklist of items for website content to be indexed, and further, ranked well in search engines for your hospital’s services and procedures. Using this [...]
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Posted in Content Management, search engine marketing, Services We Offer, Sitecore, webinars
Posted on 16 March 2011. Tags: cms, search engine optimization
(This is the second part of a two part blog series. If you landed on part two in error, you can read part one here.) 6. Internal link support and ability to update links if changed Does your CMS allow you to easily manage links to other pages within your site? If you rename a [...]
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Posted in Content Management, search engine marketing, Services We Offer, Sitecore, webinars
Posted on 02 July 2009.
Travel budget cut? No problem. We’re bringing you a summer full of the best educational content available. The best part? It’s all free. Think of it as a staycation for your mind. #1: Turn Traffic Into Appointments Why Search Matters With 80% of the American population performing healthcare research online, web marketing has gone mainstream. [...]
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Posted in Marketing, RFP, Services We Offer, social media, webinars
Posted on 04 June 2009.
Our own Matthew Dillingham will be speaking at the AMA Houston event tomorrow, “Direct Marketing to Physicians.” Here’s more about the event. You can still sign-up at the door! How do you break through the 200 marketing messages physicians receive each day? At our June Healthcare SIG meeting, a panel of four experts will discuss [...]
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Posted in Marketing, physicians, Services We Offer, speaking
Posted on 24 February 2009.
Even wackier than Twitter: the MedTouch Tumblr page.
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Posted in Services We Offer, social media
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