MedTouch Blog – Making Healthcare Interactive

I’m back from the AMA Houston SIG meeting on healthcare and technology, presented by: Jay Drayer, CEO, CareFlash Jennifer Texada, Webmaster, MD Anderson Chris Ferris, Webmaster, St. Lukes Plus Katie Laird, from Schipul, moderated the panel.   We had about two hours to present, take questions, and wrap it up.  I felt the Q&A could have [...]

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Yup, it’s official: we announced the opening of the MedTouch Houston office. My favorite thing about my job is coming up with quotes such as: “Houston is an increasingly important and growing healthcare mecca, and developing a ground-level presence in the region demonstrates a commitment to being thought leaders in our industry,” said Paul Griffiths, [...]

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SPRING WEBINAR SERIES 5 Things IT & Marketing Should Know About Each Other IT and marketing have been known to disagree… Who owns the website? Marketing or IT? Through this webinar we will provide insight on how to interact with “those guys”. Do the people in IT need to learn SWOT? Do the guys in [...]

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The press keeps coming in about our Southwestern Vermont Medical Center recruitment: Recently, the hospital has looked to new ways to recruit physicians to the area. The SVMC’s recruiting Web site recently won an award from the Interactive Media Council. The site, according to a hospital release, was the first hospital Web site ever to [...]

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When you speak at tradeshows as I often do, there’s a relief in going first.  Our good friend Kevin Robinson from SVHC helped us with our talk yesterday.   What I thought was going to be the more interesting side of the story — all the research and thinking that went into targeting how to whom we designed [...]

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More press about us. Good timing too, since we’re speaking at CBM together. BENNINGTON – By emphasizing the Southern Vermont lifestyle to doctors on their new recruitment Web site, local hospital officials have increased the number of potential recruits by about tenfold.Southwestern Vermont Medical Center’s physician recruiting Web site, on the Internet at www.greenmtnsgreatdocs.org, includes [...]

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