Posted on 02 March 2012. Tags: branding, Facebook, hospital social media
Timeline for profile users has been available since last September, and yesterday Facebook unveiled Timeline for business pages. The feature is now available to everyone, and will be pushed out to permanently replace the current fan page layout on March 30. Although the look is a drastic change, most of the features are still present, [...]
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Posted in Facebook, social media
Posted on 15 August 2011. Tags: Facebook, foursquare, healthcare, mobile, smart phone
In recent years, the concept of “checking in” at a restaurant or venue through social media sites like Foursquare or Facebook has become increasingly popular as more and more of the population adopts smartphones. These days, people use their mobile phones for just about everything – networking with others, shopping online, downloading music, looking up [...]
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Posted in consumers, Facebook, healthcare, Marketing, mobile, social media, technology
Posted on 01 August 2011. Tags: advertising, clients, Facebook, social media
This week our team was meeting with Phelps County Regional Medical Center Physicians Group (PCRMC) to discuss phase II of their online strategies. At the meeting, Elizabeth Hedrick in the Recruitment and Business Development office presented the results of the Facebook advertising campaign. I’m often asked to prove the value of social media and Elizabeth’s analysis and [...]
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Posted in advertising, clients, Facebook, social media
Posted on 21 April 2011. Tags: Facebook, GPS, health tools, iPhone, widgets
Are you using your interactive tools effectively? Here are a few ideas we have been working on. 1) Developing widgets to dynamically distribute your content to other sites. 2) Dynamically update your Facebook pages with data feeds. A project we recently launched for Suburban Health presents their Featured Jobs right on their Facebook without [...]
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Posted in e-health, Facebook, health information, Interactive, mobile, technology, websites
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