Tag Archive | "hospital"

Find MedTouch at an Event Near You

It’s a full week of conferences, speaking engagements and more at MedTouch. Here’s where you can find us on the Eastern Seaboard this week: 4/26- 4/28: Our talented VP’s Lee Crouch and Sandra Fancher will be exhibiting at The National Association of Cancer Center Development Officers/Public Affairs Network and Marketing (NACCDO/PAN) Annual Conference in Chapel [...]

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Posted in conferences, Marketing, mobileComments (0)

Everything You Need to Know About Hospital Mobile Websites and Applications in 2011

The results are in for our 2011 Healthcare Mobile Survey* and it looks promising for the future of mobile-ready healthcare websites and mobile advertising. The survey shows that healthcare organizations are thinking a lot about the mobile web in 2011 even if they are allocating a relatively tiny amount of their budget to creating a [...]

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Posted in mobile, technology, websitesComments (0)

Destination Marketing and Medical Tourism: The Next Frontier?

What is destination marketing for healthcare, anyway? By definition, it means: Attracting and engaging patients from across the state, region or country, by focusing on a key service line or center of excellence and providing that service at a higher level of quality and patient satisfaction than anyone else. So why would someone travel for [...]

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Posted in healthcare, Hospital brand, hospital quality, recruiting, webinars, websitesComments (3)

Why the Maccabeats Have Gone Viral and How You(r Hospital) Can Too

Why the Maccabeats Have Gone Viral and How You(r Hospital) Can Too

The Maccabeats, an a cappella group from Yeshiva University, hit it big time this week when CNN packaged their video in a story about the increasing hipness of Hanukkah.   If you haven’t see it – 2m views and still counting – the video is a goofy, disarming, and joyful look at the Festival of Lights. [...]

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Posted in Maccabeats, Marketing, social media, videoComments (0)

The Mobile Revolution is Coming to Healthcare

MedTouch has been thinking a lot about the future of healthcare and we want to hear your thoughts! There’s lots of buzz about how smartphones are changing the game, from hospital mobile applications to iPads in the doctor’s office, mobile websites, advertising opportunities and beyond. We’re curious to hear what your hospital plans to do [...]

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Posted in mobileComments (0)


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