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Paul, our CEO, will be in Houston June 20th presenting on social media, and how to use this new phenomenon when communicating with patients and potential patients. I guess this is what happens when you provide too much information on your Facebook profile.

Social media—including blogs and interactive websites—is the future of marketing. Other industries have adopted Web 2.0, but the healthcare sector has been slow to engage in social marketing as a strategy.

Our panel of experts will attempt to demystify Web 2.0. Using case studies, they will explain how to get started harnessing social media in order to reach various healthcare audiences: patients & their families, doctors, nurses, clinical and non-clinical caregivers. They will explain how to take your website to the next step and utilize interactive web feedback to market your practice or product.

If you are an AMA member, and happen to be in Houston that morning, go check it out. It will be entertaining…

This entry was posted on Friday, May 23rd, 2008 at 8:35 pm and is filed under social media. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.